PR for Early-Stage Founders · Frontier Tech · Crypto · Emerging Innovation
WALL
COLLECTIVE
Trusted PR experts built for founders who need real results, real relationships, and real speed without traditional overhead.
Speed. Precision. Relationships. No budgets wasted. No time lost. We make noise that matters Trusted experts · Real results PR that fits where you are right now Built for early-stage founders
01 Services

Only What
You Actually Need.

Focused PR for early-stage companies. Precise, fast, and built for your stage.

01
First Launch Coverage
+
Your first press moment, done right. We build the narrative, write the pitch, and leverage our media relationships to place your story in the outlets your investors and audience actually visit.
02
Raise Support
+
Coverage that gives investors outside validation before or during a raise. We identify the story that signals momentum and get it placed fast, while your window is open.
03
Founder Visibility
+
Turn a technical founder into a recognized voice in their sector. We make the introductions, prep the angles, and get you in front of the journalists who shape your category.
04
Crypto & Web3 PR
+
Specialized coverage for protocols, tokens, DAOs, and onchain products. Direct relationships with CoinDesk, The Block, Decrypt, and every major crypto vertical.
05
Narrative Sprint
+
No clear story yet? We run a focused 2-week sprint to find it. Competitive landscape, messaging framework, the angle that will resonate, handed to you ready to execute.
06
Ongoing Advisor
+
Keep one trusted expert close. Monthly check-ins, on-call guidance, and we're there when a moment arises that you can't afford to miss.
Clients featured in Axios Bitcoin Magazine Bloomberg CoinDesk Cointelegraph Decrypt FintechTV Forbes Fortune Reuters The Block Yahoo! Finance
02 How It Works

Fast. Focused.
No Wasted Time.

We meet you where you are. Four steps from first call to live coverage.

01
One Honest Call
We assess your PR needs across launch, raise, visibility, and narrative. Then pinpoint the highest-impact priority.
02
Right Expert, Activated
We match you with the specific expert who has the best relationships and sector knowledge your story needs. Not a generalist. The right person.
03
Stories Placed Fast
We leverage real relationships. Journalists we've worked with for years. Stories placed in days, keeping your window open.
04
Clean Exit, Clear Results
When the objectives are hit, we hand over everything cleanly, then step back.

You leave stronger than you came in.
03 The Collective
Exceptional at this work.
Genuinely invested in yours.
Wall Collective is a group of senior PR practitioners and media specialists who've spent careers inside crypto newsrooms, tech editorial desks, startup comms, and high-velocity launch cycles — decades of relationships, stories placed, and founders supported.
We work with founders who are building something that matters and need PR that actually moves. When the right story reaches the right person in the right outlet, everything can change. That's the work we do.
Kili Wall
Kili Wall
Founder & CEO · Core Team
8 years in crypto communications.
LinkedIn ↗
Nikki Brown
Nikki Brown
Chief Strategy Officer · Core Team
9 years in crypto communications.
LinkedIn ↗
Campaign & GTM Strategy
Crisis Communications
Crypto & Web3 PR
Ecosystem & Community Comms
Editorial & Thought Leadership
Founder-Led Marketing
Investor & Raise Comms
Launch Materials & Product Announcements
Media Relations & Pitching
Media Training & Audits
Owned Content Strategy
Podcast, Broadcast & Event Placements
You're Building
Something Real.
Let's Tell That Story.
Tell us what you're building and where you're at. We'll be straight with you about what PR can do for you right now, and whether we're the right fit.
Let's Collaborate →